
The Content Creators track at Creators Campus develops a teen's creative voice across video, podcast/audio storytelling, and photography through week-long sprints — each producing a finished, portfolio-ready piece made in Holyoke's Canal District.
Content Creators at Creators Campus move between two environments: in-house studio spaces at De la Luz (controlled light, professional camera rigs, an audio booth) and the neighborhood itself — Holyoke's Canal District, an unusually rich outdoor canvas of canals, murals, industrial buildings, galleries, and hidden spaces.
Each week is a sprint anchored to one format: a video shot and edited to a finished cut, a podcast or audio documentary produced to a releasable episode, or a photo series exploring a specific concept or place. Begin to develop a wide set of skills, from studio composition to documentary.
By the end, every Content Creators participant leaves with a completed video, an audio story, or a photo series — a real portfolio of work made in Holyoke, for the world.
Formats
- Video production
- Podcast / Audio documentary
- Photography
Classes
What you can take.
Each class runs as a week-long session. Open one to see what it covers and who teaches it — or filter by week to see what's offered when.

On The Record: Digital Storytelling
4 weeks · Jun 22, Jul 13, Jul 27, Aug 3 · Mornings · with Carlos REC McBride

On The Record: Digital Storytelling
4 weeks · Jun 22, Jul 13, Jul 27, Aug 3 · Mornings · with Carlos REC McBride
- One-week intensive
Some of the most important journalism never ran in a newspaper. It got made by teenagers with cameras and microphones in neighborhoods where nobody else was paying attention. That's the tradition this class is built on.
Carlos McBride has spent years teaching young people how to document their communities — producing work that aired on public radio, told stories about homelessness, immigration, and identity, and gave voice to people who usually don't get one. He brings that same framework here: journalism as a social act, not just a craft.
You'll learn how to conduct a real interview, how to shoot footage that carries meaning, how to cut it together so it earns attention. More importantly, you'll learn how to find the story underneath the story — the one worth telling — and how to do it with the care it deserves.
By Friday, you have a finished short documentary. If you want, it premieres live at The Drop, Creators Campus's Thursday evening showcase, and goes online. That choice is yours — especially if the subject is personal.
- You leave with
- A finished short documentary — shared on your terms.
- Signature
- Journalism as a social act — find the story underneath the story
- Led by
- Carlos REC McBride →

Intro to Digital Photo
2 weeks · Jul 6, Jul 27 · Mornings · with Julia Ro

Intro to Digital Photo
2 weeks · Jul 6, Jul 27 · Mornings · with Julia Ro
A first look at the DSLR — what it is, how it sees, and how to make an image that feels intentional. This class stays in-camera the whole time: no editing, no printing, no post-production. Just the relationship between you, the lens, and the light in front of you.
In-camera only. No editing, no printing.
- You leave with
- Command of a DSLR and a set of intentional, in-camera photographs.
- Signature
- Beginner-friendly — no gear or experience needed
- Led by
- Julia Ro →

Light Magic
Week of Jul 13 · Mornings · with Julia Ro

Light Magic
Week of Jul 13 · Mornings · with Julia Ro
- Previous photography experience required
You already know how to take a picture. Now learn how to make one.
This class is about seeing light intentionally — understanding how to control, shape, and direct it so your images look the way you envisioned them, not just what the camera happened to capture. Working with strobes, continuous lights, TTL flash units, light wands, reflectors, and modifiers, students learn to build a shot from the ground up: purpose first, then execution.
Every image is made in-camera. No editing, no printing — what comes out of the lens is the finished piece.
- You leave with
- The ability to shape and direct light to realize a shot you previsualized.
- Signature
- A full lighting kit — strobes, continuous light, TTL flash, modifiers
- Led by
- Julia Ro →

Advanced Photo: Cyanotypes & Anthotypes
Week of Jul 20 · Mornings · with Julia Ro

Advanced Photo: Cyanotypes & Anthotypes
Week of Jul 20 · Mornings · with Julia Ro
- Come ready to get messy
Your digital photos become something you can hold. Students submit a handful of images ahead of time; Julia pre-makes the negatives. From there, we use alternative photographic processes — cyanotype and anthotype — to create vibrant, one-of-a-kind handmade prints. No two come out the same.
Bring your imagination and wear clothes you're okay getting messy.
- You leave with
- One-of-a-kind handmade prints made from your own photographs.
- Signature
- Alternative processes — cyanotype & anthotype
- Led by
- Julia Ro →

Not Just Writing on the Wall: Graffiti Lab
Week of Jul 20 · Mornings · with Carlos REC McBride

Not Just Writing on the Wall: Graffiti Lab
Week of Jul 20 · Mornings · with Carlos REC McBride
- One-week intensive
Long before spray cans, people used walls to say what mattered — from ancient markings in Egypt and Rome to the coded tags of 1970s New York. In this one-week intensive, Studio Arts students step into that lineage as practitioners: the subway writers who turned a transit system into a moving gallery, the hip-hop generation who made stylized lettering a visual language, and artists like Basquiat, Haring, Lady Pink, and Banksy who carried it from the street into the world's great institutions.
Then students go outside. Day trips through Holyoke put them face-to-face with the murals that define the city — reading a wall the way you'd read a poem, asking what it says and who it speaks for. Back in the studio, they build real skills: color theory, scale, stenciling, lettering, and the composition that makes a large-scale work land from a hundred feet away.
From day one, students are making. Original pieces develop across the week and come to scale, then go public at Beyond Armour Yard alongside installations by Beyond Walls — a real venue, a real audience, real stakes. Along the way, students interview visiting graffiti artists for a video podcast they shoot and edit themselves. By the end, they don't just understand graffiti's history — they've added to it.
- You leave with
- A large-scale original mural shown publicly at Beyond Armour Yard — plus a video podcast episode you shot and edited with working artists.
- Signature
- A public mural exhibition at Beyond Armour Yard, with Beyond Walls
- Interviews with working graffiti artists → a student-made video podcast
- Led by
- Carlos REC McBride →
The future of childhood is changing. Let’s think about it together.
The Long Table · Dinner Conversations
Every two weeks, parents, educators, and students gather around a table for one honest conversation. Coming up: AI and Education.
Invites + what’s ahead. No spam.
Learn more →Make something real this summer.
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